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Electronic Media

Media Reach In Different Countries

imagesTelevision

  • TV Reach is 96% – still the highest reaching medium across all nationalities in UAE
  • News Channel, Al Jazeera is the highest reaching channel, MBC2 & MBC1 also popular channels
  • MBC 1 is the leading channel among females with 19% reach while Al Jazeera is most popular amongst males with 16% reach
  • Asian channels are the highest reaching channels among Non Arab expats pop.

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