Media Reach In Different Countries
Television
- TV Reach is 96% – still the highest reaching medium across all nationalities in UAE
- News Channel, Al Jazeera is the highest reaching channel, MBC2 & MBC1 also popular channels
- MBC 1 is the leading channel among females with 19% reach while Al Jazeera is most popular amongst males with 16% reach
- Asian channels are the highest reaching channels among Non Arab expats pop.